Pink Lady®

Pink Lady® Europe, a non-profit association, brings together 3,000 apple growers, 11 nursery owners, 14 certified distributors and 85 packing stations.
Committed to the values of PROGRESS - RESPONSIBILITY - INNOVATION - SHARING - PLEASURE, Pink Lady® Europe orchestrates the strategic development of apples from quality in the orchard to end consumers.Through its PinkLAB project incubator, the association supports around ten start-ups to identify and develop innovative technical and technological solutions for increasingly sustainable production.